Tag Archives: Whole Paycheck

Whole Foods: A New Pricing Strategy

Posted on November 26, 2012 by bermanevansretail

Whole Foods has never liked the derogatory nickname “Whole Paycheck.” So, today it is striving harder to demonstrate that its prices are competitive — while maintaining its distinctive image. Click the image for a Wall Street Journal video on Whole … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | 4 Comments