Tag Archives: success rate

Franchising Can Be Much Riskier Than Some Believe

Originally posted on Retailing: From A to Z:
About a year ago, we wrote about the questionable nature of the 90% success rate for franchisees (a figure promulgated by the industry). Now, two recent Wall Street Journal articles raise even…

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , | 1 Comment