Tag Archives: reasons

Shopping Cart Abandonment: Still a Big Problem

For years, online retailers have had to deal with shopping cart abandonment — whereby consumers decide not to make purchases after placing items in their shopping carts. We have posted about this issue for years. As examples, see 1, 2, and 3. … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , | Leave a comment