Tag Archives: funny

Funny Reviews on Amazon

Most firms recognize that online customer reviews are quite important. They can sometimes greatly stimulate sales or negatively impact them. This is certainly true for companies selling through Amazon.com. Given the importance of online reviews, reading the recent article on … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment