-
RSS feed
Categories
Retail Management Supplements
-
Recent Posts
Archives
Twitter Updates
Tweets by BEretail
Tag Archives: eyeglasses
Warby Parker’s Distinctive Approach = Success
Warby Parker is a highly successful online — and now store-based — retailer of eyeglasses and sunglasses (“Prescription eyeglasses, starting at $95, with free shipping and free returns.”). As it notes on its Web site: “Warby Parker was founded with … Continue reading
Posted in Career Video Clips, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, entrepreneur, eyeglasses, video, Warby Parker
Leave a comment
