Category Archives: Video Clips (non-career)

There are numerous retail-based video clips here that are more strategic than career-oriented.

The Zappos’ Approach to New Employees

Posted on June 13, 2012 by bermanevansretail

All new employees receive an orientation to the Zappos’ way, regardless of the nature of the employee’s job.

Posted in Part 5: Managing a Retail Business, Video Clips (non-career) | Tagged , , , | Leave a comment

Supermarket Interior Layout Secrets

Posted on June 12, 2012 by bermanevansretail

In this video, food journalist Michael Pollan helps navigate the grocery store.

Posted in Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , | Leave a comment

Do Scents Make Sense? (And Cent$)

Posted on June 12, 2012 by bermanevansretail

Check out one local supermarket’s use of aromas to stimulate shoppers.

Posted in Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , | Leave a comment