How Do People Feel About Gift Giving?

Marketing Professor Anne Hamby of the Zarb School of Business at Hofstra University is an expert on consumer behavior. Recently, she participated in a video interview about the holiday shopping season.
 

 

This entry was posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer and tagged , , , , , , , , . Bookmark the permalink.

1 Response to How Do People Feel About Gift Giving?

  1. Pingback: How Do People Feel About Gift Giving? | Retaili...

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