Tag Archives: Responsys

Stores Smarten Up Amid Spam Flood

Posted on March 10, 2012 by bermanevansretail

As Dana Mattioli reports in the Wall Street Journal: “Retailers have started to wear out their welcome in customers’ E-mail inboxes, forcing stores to rethink their spam strategies. Last year, the nation’s top 100 retailers by E-commerce revenue sent recipients an … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment