Self branding — how we wanted to be perceived by employers, potential employers, peers, and others — is a major key to long-term career success.

With this in mind, here are a few questions:

• Can you summarize yourself professionally in 25 words or less?
• Do you have the skill set that employers want?
• Is your skill set distinctive?
• Do you regularly review and update your self positioning statement?
• Do you regularly add to your skill set?
• Is your self positioning statement well articulated at the top of your resume and at your LinkedIn profile?
• Do you seek out feedback on your LinkedIn profile?
• Is your self branding an honest reflection of yourself?

Here are some helpful posts that we have made on this topic. Take a look:

• It’s YOUR Career!!!!
• A Personalized Self-Assessment Infographic
• Advice from Warren Buffett
• Do You Regularly Check Yourself Out at Google?
• “How to Create a Personal Brand Without…