Tag Archives: free shipping

Online Shopping: The Importance of Free Shipping

Online retailers have a major trade-off when deciding whether to offer free shipping: the number of customers attracted because of free shipping versus the costs to the companies of shipping. Those that choose to provide free shipping also have another … Continue reading

Posted in Online Retailing, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , | 3 Comments