The Interaction of Location Planning and Merchandising

Store location planning and merchandise planning are closely intertwined.
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Choosing a Retail Store Location

As Shari Waters observes: “Where you choose to locate your retail business will have a major impact on everything your shop does. The difference between selecting the wrong location and the right site could be the difference between business failure and success. Before choosing a retail store location, define how you see your business, both now and in the future.”
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Store Planning Central

 “Store Planning Central was created to serve as an information portal for people interested in store planning. Store planning is a vital aspect of the construction of retail stores and many large retail chains have departments dedicated to the practice. Here you’ll find information about different aspects of store planning, what to consider when designing a store, and different career opportunities open to those pursuing a future in store planning. This information portal can also provide information about the mechanics of store planning—what aspects of the store are considered in store planning, how do these different aspects interact, and how do they affect the customer? These questions are explored here.”
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