Platt’s Journal of Retail Analytics

Published by the Platt Research Institute, “The Journal of Retail Analytics is a comprehensive resource on the current state of the economy, with news, and case studies regarding customer-facing technologies. The Journal provides essential, in-depth information on the economy as it impacts retailers and consumers. In addition, the Journal details developments in the digital communications network field. PRI’s offices, projects and extensive contacts in North America and Europe enable the firm to report on cutting-edge global events.”
Click the cover to access the most recent issue.

This entry was posted in Part 3: Targeting Customers and Gathering Information, Part 8: Putting It All Together, Technology in Retailing and tagged , , . Bookmark the permalink.

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