Monthly Archives: November 2012

For Small Retailers, Location Can Build A Customer Base

Posted on November 21, 2012 by bermanevansretail

Location planning is important for store-based retailers — especially for independents and entrepreneurs starting out. This is illustrated in the video below.  

Posted in Part 1: Overview/Planning, Part 4: Store Location Planning, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , , , , , | Leave a comment

Why Shopping Small (Business) Matters

Posted on November 21, 2012 by bermanevansretail

Despite the growth and popularity of large retail chains, many people also enjoy shopping at small firms. This infographic shows why small business shopping still is quite important.  November 24 is Small Business Saturday. Learn about business intelligence tools. Thanks … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | Leave a comment

Online Shopping Predictions: Holiday 2012

Posted on November 20, 2012 by bermanevansretail

This is expected to be a strong online shopping season for retailers. Take a look at this infographic hosted by visual.ly. Post suggested by KCJ    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment