Monthly Archives: July 2012

Retailers Are Becoming More Experiential

As reported in Stores: “‘In the next few years, we’ll see the evolution of value vs. experience,’ says Florian Vollmer, principal and senior vice-president, design for strategy and design consultancy Info Retail. He uses Starbucks as an example. When it debuted, … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , | Leave a comment

2012 Top 100 U.S. Retailers

Stores magazine just released the 2012 edition of the largest 100 U. S. retailers. Click the icon to see the list, along with data about each firm — including their worldwide sales.

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Infographic: Success Gleaned from Satisfying Shoppers

As Lindsay Scarpello writes for POPAI: “According to a recent survey by American Express, a whopping 80 percent of American shoppers have quit in the middle of a transaction due to an unpleasant or bad shopping experience. This statistic is blatant … Continue reading

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , | Leave a comment