Monthly Archives: May 2012

Keeping Pace with the Super Consumer

Posted on May 17, 2012 by bermanevansretail

According to research by ForeSee, a  visitor to an E-retail site who is highly satisfied  is 72 percent more likely to purchase online, 56 percent more likely to purchase offline, and 69 percent more likely to recommend the retailer. Click the image below for … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Social Media and Retailing | Tagged , , , , | Leave a comment

Retail Company Mission Statements

Posted on May 17, 2012 by bermanevansretail

As Barbara Farfan notes, every retailer should have “a distinct way of doing their business, which should be aligned with and defined by their respective mission statements. “ Click the icon to see the mission statements of a variety of retailers.   … Continue reading →

Posted in Part 1: Overview/Planning, Part 8: Putting It All Together | Tagged , , , , | Leave a comment

What Is the World’s Largest Retail Store?

Posted on May 17, 2012 by bermanevansretail

At least for now, the answer is NOT Macy’s Herald Square. And it is not in the United States. Click the image to find out the answer.    Public Domain Photo

Posted in Global Retailing, Part 4: Store Location Planning | Tagged , , , | Leave a comment