Monthly Archives: October 2013

How Mobile Devise Users Utilize Their Apps

With the rapid increase in mobile devises — and the number of apps developed for them, it is imperative that retailers understand why and how consumers are using their apps. As recently reported by eMarketer: “Consumers expect to receive something … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing | Tagged , , , , , , , , , , , | Leave a comment

The Leading Global Retailers

We know that Wal-Mart is the leading global retailer, but which firms fill out the rest of the top 50? (Note: Wal-Mart’s sales are almost as high as the next five largest retailers put together.) According to Kantar Retail, as … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional | Tagged , , , , , , , | Leave a comment

Mobile RFID: Not Just for Online Retailers

It is more important than ever that store-based retailers understand how mobile devices can be used to drive business for their stores — and to plan and act accordingly. As Lorna Pappas reports for Retail TouchPoints: “Brick-and-mortar shopping looks more … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , , , , | Leave a comment