Monthly Archives: December 2012

How Store Retailers Can Compete in a Digital World

Randall Stone is a senior partner and director of customer experience and retail design for Lippincott. His clients have included Starbucks, Foot Locker, RadioShack, and The Limited. Recently, Stone identified six retail tactics to enhance the in-store shopping experience: Go … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , | Leave a comment

Ten Trends Affecting Consumer Behavior in 2013

JTW Intelligence recently released its 2013 consumer trends report. As it notes: “In this year’s report, new technology continues to take center stage, as we see major shifts tied to warp-speed developments in mobile, social, and data technologies. Many of … Continue reading

Posted in Global Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Technology in Retailing | Tagged , , , , , , , | 2 Comments

Online Retailers Prepare for 2013

As online retailers look to 2013, they are planning to liven up their Web sites by adding/enhancing many non-content features. According to a recent survey by SLI Systems, as reported by eMarketer: “Over one-third of online retailers plan to add … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment